Destination marketing : an integrated marketing communication approach
by: Pike, Steven
Published: (2008)
Destination marketing and management : theories and applications
| Other Authors: | Wang, Youcheng, Pizam, Abraham |
|---|---|
| Published: |
Wallington, Oxfordshire:
CAB International,
2011.
|
| Subjects: | |
| Online Access: |
http://library.unisel.edu.my/equip-unisel/custom/ebook_catalog/ebook/Destinationmarketingandmanagementtheoriesandapplications.pdf |