Service management and marketing : customer management in service competition
by: Gronroos, Christian
Published: (2007)
The power of standards : hybrid authority and the globalisation of services
| Main Author: | Graz, Jean-Christophe |
|---|---|
| Published: |
New York:
Cambridge University Press,
2019.
|
| Subjects: | |
| Online Access: |
http://library.unisel.edu.my/equip-unisel/custom/ebook_catalog/ThePowerofStandards.pdf |