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Total relationship marketing

Main Author:	Gummesson, Evert
Published:	Amsterdam: Elsevier, 2008.
Edition:	Third edition.
Subjects:	Relationship marketing Marketing -- > Management Electronic books
Online Access:	http://library.unisel.edu.my/equip-unisel/custom/ebook_catalog/ebook/TotalRelationshipMarketing,ThirdEditioncompressed.pdf

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