|
|
|
|
| LEADER |
01011cam a2200265 7i4500 |
| 001 |
0000054763 |
| 005 |
20201002090000.0 |
| 020 |
|
|
|a 025610509X (electronic book)
|
| 020 |
|
|
|a 0256128774 (electronic book)
|
| 090 |
0 |
0 |
|a HF5415.13
|b .M34 1993
|
| 100 |
1 |
|
|a McCarthy, E. Jerome
|
| 245 |
1 |
0 |
|a Basic marketing :
|b a global-managerial approach
|c E. Jerome McCarthy, William D. Perreault, Jr.
|
| 250 |
|
|
|a Elevent edition.
|
| 264 |
|
1 |
|a Homewood, IL:
|b Irwin,
|c 1993.
|
| 300 |
|
|
|a 1 online resource (763 pages):
|b illustrations, text file, PDF.
|
| 336 |
|
|
|a text
|2 rdacontent
|
| 337 |
|
|
|a computer
|2 rdamedia
|
| 338 |
|
|
|a online resource
|2 rdacarrier
|
| 650 |
|
0 |
|a Marketing --
|x Management
|
| 655 |
|
0 |
|a Electronic books
|
| 700 |
1 |
|
|a Perreault, William D.
|
| 856 |
4 |
2 |
|u http://library.unisel.edu.my/equip-unisel/custom/ebook_catalog/ebook/BasicMarketing11thedcompressed.pdf
|
| 997 |
|
|
|a Business & Accountancy, Faculty
|
| 998 |
|
|
|a Marketing, Degree
|
| 999 |
|
|
|a EBO0001282
|b EBOOK
|c EBOOK
|e Electronic resources
|
