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| LEADER |
00878cam a2200229 7i4500 |
| 001 |
0000054733 |
| 005 |
20200929090000.0 |
| 020 |
|
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|a 9783030339265 (electronic book)
|
| 090 |
0 |
0 |
|a HF5415
|b R25 2020
|
| 100 |
1 |
|
|a Rajagopal
|
| 245 |
1 |
0 |
|a Transgenerational marketing :
|b evolution, expansion, and experience
|c Rajagopal.
|
| 264 |
|
1 |
|a Switzerland:
|b Palgrave Macmillan,
|c 2020.
|
| 300 |
|
|
|a 1 online resource (xxiii, 298 pages):
|b illustrations, text file, PDF.
|
| 336 |
|
|
|a text
|2 rdacontent
|
| 337 |
|
|
|a computer
|2 rdamedia
|
| 338 |
|
|
|a online resource
|2 rdacarrier
|
| 650 |
0 |
0 |
|a Marketing research
|
| 650 |
0 |
0 |
|a Marketing
|
| 655 |
0 |
0 |
|a Electronic books
|
| 856 |
4 |
2 |
|u http://library.unisel.edu.my/equip-unisel/custom/ebook_catalog/ebook/TransgenerationalMarketingcompressed.pdf
|
| 997 |
|
|
|a Business & Accountancy, Faculty
|
| 999 |
|
|
|a EBO0001268
|b EBOOK
|c EBOOK
|e Electronic resources
|
