Competition in higher education branding and marketing : national and global perspectives
| Other Authors: | Papadimitriou, Antiogoni |
|---|---|
| Published: |
Macmillan:
Palgrave,
2018.
|
| Subjects: | |
| Online Access: |
http://library.unisel.edu.my/equip-unisel/custom/ebook_catalog/ebook/CompetitioninHigherEducationcompressed.pdf |
| Physical Description: |
1 online resource (xvii, 254 pages): illustrations, text file, PDF. |
|---|---|
| ISBN: |
9783319585277 (electronic book) |