APA Citation

Drummond, G., & Ensor, J. (2008). Strategic marketing: Planning and control. Oxford: Butterworth-Heinemann.

Chicago Style Citation

Drummond, Graeme, and John Ensor. Strategic Marketing: Planning and Control. Oxford: Butterworth-Heinemann, 2008.

MLA Citation

Drummond, Graeme, and John Ensor. Strategic Marketing: Planning and Control. Oxford: Butterworth-Heinemann, 2008.

Warning: These citations may not always be 100% accurate.