LEADER 01050cam a2200265 7i4500
001 0000053892
005 20200713090000.0
020 |a 9783030130206 (electronic book)  
090 0 0 |a HF5414   |b .S63 2019 
245 0 0 |a Social marketing in action :   |b cases from around the world   |c Debra Z. Basil, Gonzalo Diaz-Meneses, Michael D. Basil, editors. 
264 1 |a Singapore:   |b Springer,   |c 2019. 
300 |a 1 online resource (xxxi, 462 pages):   |b illustrations, text file, PDF. 
336 |a text  |2 rdacontent 
337 |a computer  |2 rdamedia 
338 |a online resource  |2 rdacarier 
490 0 |a Springer texts in business and economics 
650 0 0 |a Social marketing  
655 0 |a Electronic books 
700 1 |a Basil, Debra Z.  
700 1 |a Diaz Meneses, Gonzalo  
700 1 |a Basil, Michael D.  
856 4 2 |u http://library.unisel.edu.my/equip-unisel/custom/ebook_catalog/2019BookSocialMarketingInActioncompressed.pdf 
997 |a Business & Accountancy, Faculty 
998 |a Marketing, Degree 
999 |a EBO0000321  |b EBOOK  |c EBOOK  |e Electronic resources