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| LEADER |
01112cam a2200277 7i4500 |
| 001 |
0000053867 |
| 005 |
20200713090000.0 |
| 020 |
|
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|a 9783319892924 (electronic book)
|
| 090 |
0 |
0 |
|a HF5411
|b .H46 2019
|
| 100 |
1 |
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|a Hennig-Thurau, Thorsten
|
| 245 |
1 |
0 |
|a Entertainment science :
|b data analytics and practical theory for movies, games, books, and music
|c Thorsten Hennig-Thurau, Mark B. Houston.
|
| 264 |
|
1 |
|a Cham:
|b Springer,
|c 2019.
|
| 300 |
|
|
|a 1 online resource (xxiv, 865 pages):
|b illustrations, text file, PDF.
|
| 336 |
|
|
|a text
|2 rdacontent
|
| 337 |
|
|
|a computer
|2 rdamedia
|
| 338 |
|
|
|a online resource
|2 rdacarier
|
| 650 |
|
0 |
|a Performing arts --
|x Marketing
|
| 650 |
|
0 |
|a Amusements --
|x Marketing
|
| 650 |
|
0 |
|a Mass media --
|x Marketing
|
| 650 |
|
0 |
|a Marketing --
|x Management
|
| 655 |
|
0 |
|a Electronic books
|
| 700 |
1 |
|
|a Houston, Mark B.
|
| 856 |
4 |
2 |
|u http://library.unisel.edu.my/equip-unisel/custom/ebook_catalog/2019BookEntertainmentSciencecompressed.pdf
|
| 997 |
|
|
|a Business & Accountancy, Faculty
|
| 998 |
|
|
|a Marketing, Degree
|
| 999 |
|
|
|a EBO0000297
|b EBOOK
|c EBOOK
|e Electronic resources
|
