Staff View: Market research :

Main Author:	Mooi, Erik
Other Authors:	Sarstedt, Marko, Mooi-reci, Irma
Published:	Singapore: Springer, 2018.
Series:	Springer texts in business and economics
Subjects:	Marketing research -- > Statistical methods Marketing research Electronic books
Online Access:	http://library.unisel.edu.my/equip-unisel/custom/ebook_catalog/2018BookMarketResearchcompressed.pdf


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020			\|a 9789811052187 (electronic book)
090	0	0	\|a HF5415.2 \|b .M66 2018
100	1		\|a Mooi, Erik
245	1	0	\|a Market research : \|b the process, data, and methods using Stata \|c Erik Mooi, Marko Sarstedt, Irma Mooi-Reci.
264		1	\|a Singapore: \|b Springer, \|c 2018.
300			\|a 1 online resource (xx, 416 pages): \|b illustrations, text file, PDF.
336			\|a text \|2 rdacontent
337			\|a computer \|2 rdamedia
338			\|a online resource \|2 rdacarier
490	0		\|a Springer texts in business and economics
650		0	\|a Marketing research -- \|x Statistical methods
650		0	\|a Marketing research
655		0	\|a Electronic books
700	1		\|a Sarstedt, Marko
700	1		\|a Mooi-reci, Irma
856	4	2	\|u http://library.unisel.edu.my/equip-unisel/custom/ebook_catalog/2018BookMarketResearchcompressed.pdf
997			\|a Business & Accountancy, Faculty
998			\|a Marketing, Degree
999			\|a EBO0000268 \|b EBOOK \|c EBOOK \|e Electronic resources