Market research : the process, data, and methods using Stata
| Main Author: | Mooi, Erik |
|---|---|
| Other Authors: | Sarstedt, Marko, Mooi-reci, Irma |
| Published: |
Singapore:
Springer,
2018.
|
| Series: |
Springer texts in business and economics
|
| Subjects: | |
| Online Access: |
http://library.unisel.edu.my/equip-unisel/custom/ebook_catalog/2018BookMarketResearchcompressed.pdf |
| Physical Description: |
1 online resource (xx, 416 pages): illustrations, text file, PDF. |
|---|---|
| ISBN: |
9789811052187 (electronic book) |