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| LEADER |
01008cam a2200253 7i4500 |
| 001 |
0000053790 |
| 005 |
20200804090000.0 |
| 020 |
|
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|a 9783662553817 (electronic book)
|
| 090 |
0 |
0 |
|a HF5415.5
|b .K46 2018
|
| 100 |
1 |
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|a Kumar, V
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| 245 |
1 |
0 |
|a Customer relationship management :
|b concept, strategy, and tools
|c V. Kumar, Werner Reinartz.
|
| 250 |
|
|
|a Third edition.
|
| 264 |
|
1 |
|a Berlin, Germany:
|b Springer-Verlag,
|c 2018.
|
| 300 |
|
|
|a 1 online resource (xxv, 411 pages):
|b illustrations, text file, PDF.
|
| 336 |
|
|
|a text
|2 rdacontent
|
| 337 |
|
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|a computer
|2 rdamedia
|
| 338 |
|
|
|a online resource
|2 rdacarier
|
| 490 |
0 |
|
|a Springer texts in business and economics
|
| 650 |
|
0 |
|a Customer relations --
|x Management
|
| 655 |
|
0 |
|a Electronic books
|
| 700 |
1 |
|
|a Reinartz, Werner
|
| 856 |
4 |
2 |
|u http://library.unisel.edu.my/equip-unisel/custom/ebook_catalog/2018BookCustomerRelationshipManagementcompressed.pdf
|
| 997 |
|
|
|a Business & Accountancy, Faculty
|
| 999 |
|
|
|a EBO0000244
|b EBOOK
|c EBOOK
|e Electronic resources
|
