Tested advertising methods
| Main Author: | Caples, John |
|---|---|
| Other Authors: | Hahn, Fred E |
| Published: |
Paramus, NJ:
Prentice Hall,
1997.
|
| Edition: | 5th ed. |
| Subjects: |
| LEADER | 00598cam a2200193 7i4500 | ||
|---|---|---|---|
| 001 | 0000053238 | ||
| 005 | 20191218090000.0 | ||
| 020 | |a 9780130957016 (pbk.) | ||
| 020 | |a 0130957011 (pbk.) | ||
| 090 | 0 | 0 | |a HF5823 |b .C37 1997 |
| 100 | 1 | |a Caples, John | |
| 245 | 1 | 0 | |a Tested advertising methods |c John Caples ; revised by Fred E. Hahn. |
| 250 | |a 5th ed. | ||
| 260 | |a Paramus, NJ: |b Prentice Hall, |c 1997. | ||
| 300 | |a xxvi, 278 p.; |c 23 cm. | ||
| 500 | |a Gift: Prof. Dr. Mohd Nor bin Nawawi | ||
| 650 | 0 | 0 | |a Advertising |
| 700 | 1 | |a Hahn, Fred E | |
| 999 | |a 0000068517 |b BOK |c OPEN SHELF |e 1st Floor, Bestari Jaya | ||