Marketing : an introduction

Other Authors: Armstrong, Gary
Language: English
Published: Harlow, England: Pearson, 2012.
Edition: 2nd ed.
Subjects:
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245 0 0 |a Marketing :   |b an introduction   |c Gary Armstrong ... [et al.]. 
250 |a 2nd ed. 
260 |a Harlow, England:   |b Pearson,   |c 2012. 
300 |a xxxi, 603 p.:   |b ill. (some col.);   |c 28 cm. 
504 |a Includes bibliographical references and index 
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