The practice of Islamic relationship marketing among takaful agents and its effect on customer trust and commitment
| Main Author: | Marhanum Che Mohd Salleh |
|---|---|
| Other Authors: | Nurdianawati Irwani Abdullah |
| Language: | English |
| Published: |
Kuala Lumpur:
International Shari'ah Research Academy for Islamic Finance,
2014.
|
| Series: |
Research paper;
No. 65/2014 |
| Subjects: |
| Item Description: |
Gift: International Shari'ah Research Academy for Islamic Finance (ISRA) |
|---|---|
| Physical Description: |
28 p.: ill.; 30 cm. |
| Bibliography: |
Includes bibliographical references |