Principles of marketing

Main Author: Yusniza Kamarulzaman
Other Authors: Nor Khalidah Abu
Published: Shah Alam, Selangor: Oxford Fajar Sdn. Bhd., 2017.
Edition: 3rd ed.
Subjects:
Item Description: Gift: Faculty of Business & Accountancy
Physical Description: xvi, 350 p.: ill.; 25 cm.
Bibliography: Includes bibliographical references and index
ISBN: 9789834721381 (pbk.)