Fundamentals of selling : customers for life through service

Main Author: Futrell, Charles M
Language: English
Published: Boston: McGraw-Hill/Irwin, 2006.
Edition: 9th ed.
Series: McGraw-Hill/Irwin series in marketing
Subjects:
Item Description: Gift: Faculty of Business & Accountancy
Physical Description: xxv, 658 p.: ill.; 26 cm..
Bibliography: Includes bibliographical references and index
ISBN: 0071115889 (international ed.)
0071117911 (international ed.)