Public relations : strategies and tactics

Main Author: Wilcox, Dennis L
Other Authors: Cameron, Glen T
Language: English
Published: Boston: Allyn & Bacon, 2012.
Edition: 10th ed.
Subjects:
Physical Description: xxx, 594 p.: col. ill.; 26 cm.
Bibliography: Includes bibliographical references and index
ISBN: 9780205099160 (international ed.)
0205099165 (international ed.)