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| LEADER |
00753cam a2200229 7i4500 |
| 001 |
0000051565 |
| 005 |
20180426090000.0 |
| 008 |
180426 |
| 020 |
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|a 9780324536508
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| 020 |
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|a 032453650X
|
| 090 |
0 |
0 |
|a HF5415
|b .K87 2008
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| 100 |
1 |
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|a Kurtz, David L
|
| 245 |
1 |
0 |
|a Principles of contemporary marketing
|c David L. Kurtz.
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| 250 |
|
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|a International student ed.
|
| 260 |
|
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|a Australia:
|b Thomson/South-Western,
|c 2008.
|
| 300 |
|
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|a liv, 664 p.:
|b col.;
|c 28 cm.
|
| 500 |
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|a Gift: Faculty of Business & Accountancy
|
| 504 |
|
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|a Includes bibliographical references and index
|
| 650 |
0 |
0 |
|a Marketing --
|x Study and teaching
|
| 650 |
0 |
0 |
|a Marketing
|
| 997 |
|
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|a Business & Accountancy, Faculty
|
| 999 |
|
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|a 0000060813
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
|
