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| LEADER |
01056cam a2200301 7i4500 |
| 001 |
0000051433 |
| 005 |
20240610090000.0 |
| 020 |
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|a 9781292092492 (electronic book)
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| 020 |
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|a 1292092483 (pbk.)
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| 020 |
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|a 9781292092485 (pbk.)
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| 090 |
0 |
0 |
|a HF5415
|b .K68 2016
|
| 100 |
1 |
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|a Kotler, Philip
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| 245 |
1 |
0 |
|a Principles of marketing
|c Philip Kotler, Gary Armstrong.
|
| 250 |
|
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|a 16th ed, global ed.
|
| 260 |
|
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|a Boston:
|b Pearson,
|c 2016.
|
| 300 |
|
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|a 731 p .:
|b col. ill.;
|c 28 cm.
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| 500 |
|
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|a Gift: Faculty of Business & Accountancy
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| 504 |
|
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|a Includes bibliographical references and index
|
| 650 |
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0 |
|a Marketing
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| 655 |
|
0 |
|a Electronic books
|
| 700 |
1 |
|
|a Armstrong, Gary
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| 856 |
4 |
2 |
|u http://library.unisel.edu.my/web/guest/mylibrary
|
| 997 |
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|a Business & Accountancy, Faculty
|
| 998 |
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|a Marketing, Degree
|
| 998 |
|
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|a Accountancy, Degree
|
| 999 |
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|a 0000059926
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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| 999 |
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|a 0000061685
|b BOK
|c OPEN SHELF
|e 1st Floor, Shah Alam
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| 999 |
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|a EBO0007200
|b EBOOK
|c EBOOK
|e Electronic resources
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