Selling today : creating customer value

Main Author: Manning, Gerald L
Other Authors: Reece, Barry L, Ahearne, Michael
Language: English
Published: Upper Saddle River, NJ: Pearson Prentice Hall, 2010.
Edition: 11th ed.
Subjects:
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008 180109 eng
020 |a 0138152470  
020 |a 9780138152475  
090 0 0 |a HF5438.25   |b .M35 2010 
100 1 |a Manning, Gerald L  
245 1 0 |a Selling today :   |b creating customer value   |c Gerald L. Manning, Barry L. Reece, Michael Ahearne. 
250 |a 11th ed. 
260 |a Upper Saddle River, NJ:   |b Pearson Prentice Hall,   |c 2010. 
300 |a xxxi, 505 p.:   |b ill. (some col.);   |c 21 cm. 
500 |a Gift: Faculty of Business & Accountancy 
504 |a Includes bibliographical references and index 
650 0 0 |a Selling  
700 1 |a Reece, Barry L  
700 1 |a Ahearne, Michael  
997 |a Business & Accountancy, Faculty 
998 |a Marketing, Degree 
999 |a 0000060826  |b BOK  |c OPEN SHELF  |e 1st Floor, Shah Alam