Selling today : creating customer value
| Main Author: | Manning, Gerald L |
|---|---|
| Other Authors: | Reece, Barry L, Ahearne, Michael |
| Language: | English |
| Published: |
Upper Saddle River, NJ:
Pearson Prentice Hall,
2010.
|
| Edition: | 11th ed. |
| Subjects: |
| Item Description: |
Gift: Faculty of Business & Accountancy |
|---|---|
| Physical Description: |
xxxi, 505 p.: ill. (some col.); 21 cm. |
| Bibliography: |
Includes bibliographical references and index |
| ISBN: |
0138152470 9780138152475 |