The long tail : why the future of business is selling less of more

Main Author: Anderson, Chris
Published: New York: Hyperion, 2006.
Subjects:
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090 0 0 |a HF5415.127   |b .A52 2006 
100 1 |a Anderson, Chris  
245 1 4 |a The long tail :   |b why the future of business is selling less of more   |c Chris Anderson. 
260 |a New York:   |b Hyperion,   |c 2006. 
300 |a xii, 238 p.:   |b ill.;   |c 24 cm. 
650 0 0 |a Market segmentation  
650 0 0 |a Internet marketing  
650 0 0 |a Marketing --   |x Technological innovations  
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