APA Citation
Armstrong, G., & Kotler, P. (2013). Marketing: An introduction (11th ed.). Boston: Pearson.
Chicago Style CitationArmstrong, Gary, and Philip Kotler. Marketing: An Introduction. 11th ed. Boston: Pearson, 2013.
MLA CitationArmstrong, Gary, and Philip Kotler. Marketing: An Introduction. 11th ed. Boston: Pearson, 2013.
Warning: These citations may not always be 100% accurate.