Innovation : the five disciplines for creating what customers want

Main Author: Carlson, Curtis R
Other Authors: Wilmot, William W
Published: New York: Crown Business, 2006.
Subjects:
Item Description: Gift: Permodalan Nasional Berhad (PNB)
Physical Description: 356 p.: ill.; 23 cm.
Bibliography: Includes bibliographical references and index
ISBN: 9780307336699
0307336697