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| LEADER |
00685cam a2200205 7i4500 |
| 001 |
0000050470 |
| 005 |
20170218090000.0 |
| 020 |
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|a 9781446259023 (hbk.)
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| 090 |
0 |
0 |
|a HF5415.123
|b .E33 2015
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| 100 |
1 |
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|a Egan, John
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| 245 |
1 |
0 |
|a Marketing communications
|c John Egan.
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| 250 |
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|a 2nd ed.
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| 260 |
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|a London:
|b Sage Publications Ltd,
|c 2015.
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| 300 |
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|a ix, 420 p.:
|b ill.;
|c 27 cm.
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| 504 |
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|a Includes bibliographical references and index
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| 650 |
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|a Communication in marketing
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| 650 |
0 |
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|a Advertising
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| 650 |
0 |
0 |
|a Marketing
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| 997 |
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|a Communication, Visual Art & Computing, Faculty
|b Communication, Department
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| 999 |
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|a 0000059131
|b BOK
|c OPEN SHELF
|e 1st Floor, Bestari Jaya
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