Marketing communications
| Main Author: | Egan, John |
|---|---|
| Published: |
London:
Sage Publications Ltd,
2015.
|
| Edition: | 2nd ed. |
| Subjects: |
| Physical Description: |
ix, 420 p.: ill.; 27 cm. |
|---|---|
| Bibliography: |
Includes bibliographical references and index |
| ISBN: |
9781446259023 (hbk.) |