Marketing management

Main Author: Kotler, Philip
Other Authors: Keller, Kevin Lane
Edition: Thirteenth edition.
Subjects:
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020 |a 9780131357976 (paperback)  
020 |a 0131357972 (paperback)  
090 0 0 |a HF5415.13   |b .K68 2009 
100 1 |a Kotler, Philip  
245 1 0 |a Marketing management   |c Philip Kotler, Kevin Lane Keller. 
250 |a Thirteenth edition. 
264 |a Upper Saddle River, New Jersey:   |b Pearson Education,   |c 2009. 
300 |a 816 pages:   |b colours, illustrations;   |c 28 cm. 
650 0 0 |a Marketing --   |x Management  
700 1 |a Keller, Kevin Lane  
997 |a Business & Accountancy, Faculty 
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