Consumer behavior : buying, having, and being

Main Author: Solomon, Michael R
Published: Upper Saddle River, N.J.: Pearson Prentice Hall, 2009.
Edition: 8th ed.
Subjects:
Physical Description: 720 p.: ill. (chiefly col.); 28 cm.
Bibliography: Includes bibliographical references and index
ISBN: 9780135153369
0135153360