The fundamentals of corporate communication
Main Author: | Dolphin, Richard R |
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Published: |
London:
Routledge,
2011.
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Series: |
The Chartered Institute of Marketing
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Subjects: |
Item Description: |
Includes bibliographical references and index |
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Physical Description: |
xiv, 221 p.; 24 cm. |
ISBN: |
075064186X (hbk.) 9780750641869 (hbk.) |