Marketing planning : principles into practice
by: Wood, Marian Burk
Published: (2004)
Marketing : principles and practice
| Main Author: | Adcock, Dennis |
|---|---|
| Other Authors: | Halborg, Al, Ross, Caroline |
| Published: |
Harlow, England:
Financial Times/Prentice Hall,
2001.
|
| Edition: | 4th ed. |
| Subjects: |