Customer relationship management : concepts and tools
| Main Author: | Buttle, Francis |
|---|---|
| Published: |
Amsterdam:
Elsevier/Butterworth-Heinemann,
2004.
|
| Subjects: |
| Physical Description: |
xviii, 359 p.: ill. col.; 25 cm. |
|---|---|
| ISBN: |
9780750655026 (pbk.) 075065502X (pbk.) |