Hegarty on advertising : turning intelligence into magic

Main Author:	Hegarty, John
Published:	New York: Thames & Hudson Ltd., 2011.
Subjects:	Hegarty, John Advertising agencies -- > Management Advertising executives

Similar Items

Tested advertising methods
by: Caples, John
Published: (1997)

Advertising management
by: Diwan, Parag
Published: (1999)

Advertising management
by: Batra, Rajeev
Published: (1996)

Advertising management in a digital environment : text and cases
by: Kelley, Larry D

200 best automotive ads 2001-2010 worldwide
Published: (2011)

The fundamentals of creative advertising
by: Burtenshaw, Ken
Published: (2011)

Crisis communications : a casebook approach
by: Fearn-Banks, Kathleen
Published: (2011)

Marketing communications
by: Egan, John
Published: (2015)

Creating desire
by: Machado, John
Published: (1996)

Promotional strategy : managing the marketing communications process
by: Engel, James F
Published: (1991)

Consumer behaviour and advertising management
by: Khan, Matin

Marketing communication & public relations
by: Mullick, N.H., Prof
Published: (2011)

Ogilvy on advertising
by: Ogilvy, David
Published: (1983)

Decoding advertisements : ideology and meaning in advertising
by: Williamson, Judith
Published: (2002)

Advertising is dead : long live advertising!
by: Himpe, Tom
Published: (2006)

Periklanan sezaman
by: Bovee, Courtland L
Published: (2002)

The consumerist manifesto : advertising in postmodern times
by: Davidson, Martin P
Published: (1992)

1001 advertising tips
by: Dupont, Luc
Published: (2006)

Contemporary advertising
by: Arens, William F
Published: (2009)

Advertising : principles & practice
by: Wells, William
Published: (2003)

The one show : advertising's best print, design, radio, television and innovative media.
Published: (2007)

200 best ad photographers worldwide
Published: (2006)

Graphics advertising 2007 annual 2007.
Published: (2007)

Sale annoucement graphics.
Published: (2006)

Advertising
by: Jefkins, Frank
Published: (2000)

Advertising : principles & practice
by: Wells, William
Published: (2006)

Contemporary advertising
by: Bovee, Courtland L
Published: (1992)

Writing advertising copy : how to write winning copy that boosts response rates and gets results
by: Brooks, Pamela
Published: (2002)

Concise encyclopedia of advertising
by: Clow, Kenneth E.
Published: (2005)

Contemporary advertising
by: Arens, William F
Published: (1999)

Contemporary advertising
by: Bovee, Courtland L
Published: (1992)

Cutting edge advertising : how to create the world's best print for brands in the 21st century
by: Aitchison, Jim
Published: (2008)

200 best ad photographers worldwide
Published: (2008)

Ogilvy on advertising
by: Ogilvy, David
Published: (1985)

200 best ad photographers worldwide
Published: (2012)

Advertising theory
Published: (2012)

Understanding advertising
by: Morais, Fred
Published: (1996)

Advertising : principles & practice
by: Moriarty, Sandra
Published: (2009)

Ogilvy on advertising : in the digital age
by: Young, Miles

Do-it-yourself advertising and promotion : how to produce great ads, brochures, catalogs, direct mail, Web sites and more!
by: Hahn, Fred E
Published: (1997)