Marketing : an introduction

Main Author: Armstrong, Gary
Other Authors: Kotler, Philip
Published: Upper Saddle River, N.J.: Pearson Education, Inc., 2007.
Edition: 8th ed.
Subjects:
LEADER 00624cam a2200193 7i4500
001 0000044695
005 20170218090000.0
020 |a 0131984547 (pbk.)  
020 |a 9780131984543 (pbk.)  
090 0 0 |a HF5415   |b .A74 2007 
100 1 |a Armstrong, Gary  
245 1 0 |a Marketing :   |b an introduction   |c Gary Armstrong, Philip Kotler. 
250 |a 8th ed. 
260 |a Upper Saddle River, N.J.:   |b Pearson Education, Inc.,   |c 2007. 
300 |a xxx, 522 p.:   |b col. ill.;   |c 28 cm. 
650 0 0 |a Marketing  
700 1 |a Kotler, Philip  
997 |a Business & Accountancy, Faculty 
999 |a 0000056242  |b BOK  |c OPEN SHELF  |e 1st Floor, Shah Alam