Marketing research : comprehensive & practical
| Main Author: | Voon, Boo Ho |
|---|---|
| Other Authors: | Nagarajah Lee |
| Published: |
Shah Alam, Selangor:
UiTM Press,
2012.
|
| Subjects: |
| Physical Description: |
383 p.: ill.; 23cm. |
|---|---|
| ISBN: |
9789673632671 (pbk.) |