Handbook of research in international marketing

Other Authors: Griffith, David A., Jain, Subhash C.
Published: Cheltenham, UK: Edward Elgar, 2011.
Edition: 2nd ed.
Subjects:
Physical Description: xv, 417 p.: ill.; 24 cm.
ISBN: 1849803021 (hbk.)
9781849803021 (hbk.)