Handbook of research in international marketing
Other Authors: | Griffith, David A., Jain, Subhash C. |
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Published: |
Cheltenham, UK:
Edward Elgar,
2011.
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Edition: | 2nd ed. |
Subjects: |
Physical Description: |
xv, 417 p.: ill.; 24 cm. |
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ISBN: |
1849803021 (hbk.) 9781849803021 (hbk.) |