Advertising age : the principles of advertising and marketing communication at work

Main Author: Thorson, Esther
Other Authors: Duffy, Margaret
Published: Mason, OH.: South-Western, 2011.
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020 |a 9781111528751 (pbk.)  
020 |a 1111528756 (pbk.)  
090 0 0 |a HF5823   |b .T46 2011 
100 1 |a Thorson, Esther  
245 1 0 |a Advertising age :   |b the principles of advertising and marketing communication at work   |c Esther Thorson, Margaret Duffy. 
260 |a Mason, OH.:   |b South-Western,   |c 2011. 
300 |a xvi, 176 p.;   |c 25 cm. 
700 1 |a Duffy, Margaret  
997 |a Communication, Visual Art & Computing, Faculty  |b Communication, Department 
999 |a 0000052304  |b BOK  |c OPEN SHELF  |e 1st Floor, Bestari Jaya