This is PR : the realities of public relations

Main Author: Newsom, Doug
Other Authors: Kruckeberg, Dean, Turk, Judy VanSlyke
Published: Boston, MA: Wadsworth, Cengage Learning, 2013.
Edition: 11th ed.
Series: Wadsworth series in mass communication and journalism
Subjects:
LEADER 00806cam a2200217 7i4500
001 0000042571
005 20170218090000.0
020 |a 1111836833 (pbk.)  
020 |a 9781111836832 (pbk.)  
090 0 0 |a HM1221   |b .N49 2013 
100 1 |a Newsom, Doug  
245 1 0 |a This is PR :   |b the realities of public relations   |c Doug Newsom, Judy VanSlyke Turk, Dean Kruckeberg. 
250 |a 11th ed. 
260 |a Boston, MA:   |b Wadsworth, Cengage Learning,   |c 2013. 
300 |a xiv, 369 p.:   |b ill.;   |c 25 cm. 
490 0 |a Wadsworth series in mass communication and journalism 
650 0 0 |a Public relations  
700 1 |a Kruckeberg, Dean  
700 1 |a Turk, Judy VanSlyke  
997 |a Communication, Visual Art & Computing, Faculty  |b Communication, Department 
999 |a 0000057420  |b BOK  |c OPEN SHELF  |e 1st Floor, Bestari Jaya