Advertising and integrated brand promotion
| Main Author: | O'Guinn, Thomas C |
|---|---|
| Other Authors: | Semenik, Richard J, Allen, Chris T |
| Published: |
Australia:
South-Western, Cengage Learning,
2012.
|
| Edition: | 6th ed. |
| Subjects: |
1st Floor, Bestari Jaya
| Call Number: |
HF5821 O34 2012 |
|---|
| Accession No | Item Category | SMD | Status | Notes |
|---|
| 0000052309 | OPEN SHELF | BOK | AVAILABLE |
| 0000052859 | OPEN SHELF | BOK | AVAILABLE |