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00876cam a2200253 7i4500 |
| 001 |
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| 005 |
20170218090000.0 |
| 020 |
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|a 9780415886628 (pbk.)
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| 020 |
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|a 0415886619 (hbk.)
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| 020 |
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|a 9780415886611 (hbk.)
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| 020 |
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|a 0415886627 (pbk.)
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| 020 |
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|a 0203149548
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| 090 |
0 |
0 |
|a HF5821
|b .A39 2012
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| 245 |
0 |
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|a Advertising theory
|c edited by Shelly Rodgers and Esther Thorson.
|
| 260 |
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|a New York:
|b Routledge,
|c 2012.
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| 300 |
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|a xxix, 614 p.:
|b ill.;
|c 24 cm.
|
| 490 |
0 |
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|a Routledge communication series
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| 650 |
0 |
0 |
|a Advertising
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| 700 |
1 |
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|a Rodgers, Shelly
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| 700 |
1 |
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|a Thorson, Esther
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| 997 |
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|a Communication, Visual Art & Computing, Faculty
|b Communication, Department
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| 998 |
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|a Communication (Corporate Communication), Degree
|
| 998 |
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|a Media & Communication, Diploma
|
| 999 |
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|a 0000053818
|b BOK
|c OPEN SHELF
|e 1st Floor, Bestari Jaya
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