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00876cam a2200253 7i4500 |
001 |
0000042511 |
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20170218090000.0 |
020 |
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|a 9780415886628 (pbk.)
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020 |
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|a 0415886619 (hbk.)
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020 |
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|a 9780415886611 (hbk.)
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020 |
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|a 0415886627 (pbk.)
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020 |
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|a 0203149548
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090 |
0 |
0 |
|a HF5821
|b .A39 2012
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245 |
0 |
0 |
|a Advertising theory
|c edited by Shelly Rodgers and Esther Thorson.
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260 |
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|a New York:
|b Routledge,
|c 2012.
|
300 |
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|a xxix, 614 p.:
|b ill.;
|c 24 cm.
|
490 |
0 |
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|a Routledge communication series
|
650 |
0 |
0 |
|a Advertising
|
700 |
1 |
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|a Rodgers, Shelly
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700 |
1 |
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|a Thorson, Esther
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997 |
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|a Communication, Visual Art & Computing, Faculty
|b Communication, Department
|
998 |
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|a Communication (Corporate Communication), Degree
|
998 |
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|a Media & Communication, Diploma
|
999 |
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|a 0000053818
|b BOK
|c OPEN SHELF
|e 1st Floor, Bestari Jaya
|