Marketing : a how-to-do-it manual for librarians

Main Author: Walters, Suzanne
Other Authors: Katz, Bill
Published: New York: Neal-Schuman Publishers, 1992.
Series: How-to-do-it manual for libraries; no. 20
Subjects:
LEADER 00833cam a2200229 7i4500
001 0000042477
005 20190618090000.0
020 |a 9781555700959 (pbk.)  
020 |a 1555700950 (pbk.)  
090 0 0 |a Z716.3   |b .W36 1992 
100 1 |a Walters, Suzanne  
245 1 0 |a Marketing :   |b a how-to-do-it manual for librarians   |c Suzanne Walters. 
260 |a New York:   |b Neal-Schuman Publishers,   |c 1992. 
300 |a vii, 102 p.:   |b ill.;   |c 28 cm. 
490 1 |a How-to-do-it manual for libraries;   |v no. 20 
650 0 0 |a Libraries --   |x Public relations  
650 0 0 |a Libraries --   |x Marketing  
700 1 |a Katz, Bill  
997 |a Communication, Visual Art & Computing, Faculty  |b Communication, Department 
998 |a Library Science, Degree 
998 |a Library Science, Diploma 
999 |a 0000055716  |b BOK  |c OPEN SHELF  |e 2nd Floor, Bestari Jaya