Marketing : a how-to-do-it manual for librarians

Main Author: Walters, Suzanne
Other Authors: Katz, Bill
Published: New York: Neal-Schuman Publishers, 1992.
Series: How-to-do-it manual for libraries; no. 20
Subjects:
Physical Description: vii, 102 p.: ill.; 28 cm.
ISBN: 9781555700959 (pbk.)
1555700950 (pbk.)