Cover Image

QR Code

Integrated advertising, promotion, and marketing communications

Main Author:	Clow, Kenneth E
Other Authors:	Baack, Donald
Published:	Boston: Prentice Hall, 2012.
Edition:	5th ed.
Subjects:	Communication in marketing Advertising

Similar Items

Integrated advertising, promotion, and marketing communications
by: Clow, Kenneth E
Published: (2002)

Integrated advertising, promotion, and marketing communications
by: Clow, Kenneth E.

Integrated advertising, promotion, and marketing communications
by: Clow, Kenneth E.

Advertising, promotion, and supplemental aspects of integrated marketing communications
by: Shimp, Terence A
Published: (1997)

Advertising and promotion : an integrated marketing communications perspective
by: Belch, George E
Published: (2012)

Marketing communications : integrating online and offline, customer engagement and digital technologies
by: Smith, PR

Advertising and promotion : an integrated marketing communications perspective
by: Belch, George E
Published: (2004)

Advertising and promotion : an integrated marketing communications perspective
by: Belch, George E
Published: (2008)

Advertising and promotion : an integrated marketing communications perspective
by: Belch, George E

Integrated marketing communications : strategic planning perspectives
by: Tuckwell, Keith J
Published: (2011)

Marketing communications
by: Egan, John
Published: (2015)

Marketing communications
by: Kayode, Olujimi
Published: (2014)

Concise encyclopedia of advertising
by: Clow, Kenneth E.
Published: (2005)

Integrated marketing communications in advertising and promotion
by: Shimp, Terence A

Marketing communications : a European perspective
by: Pelsmacker, Patrick De
Published: (2004)

Marketing communications : a European perspective
by: Pelsmacker, Patrick De
Published: (2007)

Marketing communication & public relations
by: Mullick, N.H., Prof
Published: (2011)

Promotional strategy : managing the marketing communications process
by: Engel, James F
Published: (1991)

Advertising and integrated brand promotion
by: O'Guinn, Thomas C
Published: (2012)

Mega leader MLM : bimbing dan komunikasi
by: Mohd Rozani Pawan Chek
Published: (2010)

Web marketing for dummies
by: Zimmerman, Jan
Published: (2012)

An exploratory study of internet usage in promoting event at MBSA
by: Shariff Hassan
Published: (2003)

Visual consumption
by: Schroeder, Jonathan E
Published: (2002)

Dictionary of marketing and advertising
by: Farrah, Joseph
Published: (1998)

100 great marketing ideas : from leading companies around the world
by: Blythe, Jim
Published: (2009)

Integrated marketing communications
by: Pickton, David
Published: (2005)

Integrated marketing communications : 2003 - 2004
by: Fill, Chris
Published: (2003)

Integrated marketing communications : the holistic approach
by: Yeshin, Tony
Published: (1998)

Integrated marketing communication : creative strategy from idea to implementation
by: Blakeman, Robyn

Do-it-yourself advertising and promotion : how to produce great ads, brochures, catalogs, direct mail, Web sites and more!
by: Hahn, Fred E
Published: (1997)

Strategic marketing communication : new ways to build and integrate communications
by: Smith, Paul
Published: (1999)

Search engine marketing
by: Ramos, Andreas
Published: (2009)

Effective advertising strategies for your business
by: Li, Cong

Social media marketing
by: Tuten, Tracy

The implementation of integrated marketing communication at Redha Resources Sdn Bhd
by: Muhammad Khuzaifah Abdul Rahman
Published: (2007)

Integrated marketing communications
Published: (2015)

The art of cause marketing : how to use advertising to change personal behavior and public policy
by: Earle, Richard
Published: (2000)

Advertising and integrated brand promotion
by: O'Guinn, Thomas C
Published: (2009)

Directory of international direct and e-marketing : a country-by country sourcebook of providers legislation and data
Published: (2002)

Sales strategy and design.
Published: (2005)