International marketing
by: Cateora, Philip R
Published: (1990)
International marketing
| Main Author: | Cateora, Philip R |
|---|---|
| Other Authors: | Gilly, Mary C, Graham, John L |
| Published: |
New York:
McGraw-Hill/Irwin,
2009.
|
| Edition: | 14th ed. |
| Subjects: |