International marketing

Main Author: Cateora, Philip R
Other Authors: Gilly, Mary C, Graham, John L
Published: New York: McGraw-Hill/Irwin, 2009.
Edition: 14th ed.
Subjects:
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020 |a 9780071288385 (pbk.)  
020 |a 0071288384  
090 0 0 |a HF1009.5   |b .C38 2009 
100 1 |a Cateora, Philip R  
245 1 0 |a International marketing   |c Philip R. Cateora, Mary C. Gilly, John L. Graham. 
250 |a 14th ed. 
260 |a New York:   |b McGraw-Hill/Irwin,   |c 2009. 
300 |a xxxi, 711 p.:   |b col. ill.;   |c 28 cm. 
500 |a Includes index 
650 0 0 |a Export marketing  
650 0 0 |a International business enterprises  
700 1 |a Gilly, Mary C  
700 1 |a Graham, John L  
997 |a Business & Accountancy, Faculty 
998 |a Marketing, Degree 
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