Mass media research : an introduction

Main Author: Wimmer, Roger D
Other Authors: Dominick, Joseph R
Published: Boston, Mass.: Cengage/ Wadsworth, 2011.
Edition: 9th ed.
Subjects:
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020 |a 9781439082744 (pbk.)  
090 0 0 |a P91.3   |b .W47 2011 
100 1 |a Wimmer, Roger D  
245 1 0 |a Mass media research :   |b an introduction   |c Roger D. Wimmer, Joseph R. Dominick. 
250 |a 9th ed. 
260 |a Boston, Mass.:   |b Cengage/ Wadsworth,   |c 2011. 
300 |a xii, 464 p.:   |b ill. col.;   |c 24 cm. 
504 |a Includes bibliographical references and index 
650 0 0 |a Mass media --   |x Research  
700 1 |a Dominick, Joseph R  
997 |a Communication, Visual Art & Computing, Faculty  |b Communication, Department 
998 |a Communication (Corporate Communication), Degree 
998 |a Communication (Journalism), Degree 
999 |a 0000053786  |b BOK  |c OPEN SHELF  |e 1st Floor, Bestari Jaya