Islamic branding and marketing : creating a global Islamic business

Main Author: Temporal, Paul
Published: Chichester: John Wiley, 2011.
Subjects:
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020 |a 9780470825396 (hbk.)  
090 0 0 |a HF5415.12.I74   |b T46 2011 
100 1 |a Temporal, Paul  
245 0 0 |a Islamic branding and marketing :   |b creating a global Islamic business   |c Paul Temporal. 
260 |a Chichester:   |b John Wiley,   |c 2011. 
300 |a xvii, 324 p.:   |b ill.;   |c 24 cm. 
500 |a Gift: Dr. Habrizah Hussin 
650 0 0 |a Consumers --   |x Psychology --   |z Islamic countries  
650 0 0 |a Marketing --   |z Islamic countries  
997 |a Business & Accountancy, Faculty 
999 |a 0000053559  |b BOK  |c OPEN SHELF  |e 1st Floor, Shah Alam 
999 |a 0000069780  |b BOK  |c OPEN SHELF  |e 1st Floor, Shah Alam