Harvard Business Review on brand management.
| Published: |
Boston, Mass.:
Harvard Business School Press,
1999.
|
|---|---|
| Series: |
The Harvard business review paperback series
|
| Subjects: |
| Physical Description: |
v, 204 p.: ill.; 21 cm. |
|---|---|
| ISBN: |
1578511445 (pbk.) 9781578511440 (pbk.) |