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| LEADER |
00806cam a2200241 7i4500 |
| 001 |
0000040091 |
| 005 |
20170218090000.0 |
| 020 |
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|a 0073526150
|
| 020 |
|
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|a 9780073526157 (pbk.)
|
| 090 |
0 |
0 |
|a P90
|b .B37 2012
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| 100 |
1 |
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|a Baran, Stanley J
|
| 245 |
1 |
0 |
|a Introduction to mass communication :
|b media, literacy, and culture
|c Stanley J. Baran.
|
| 250 |
|
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|a 7th ed.
|
| 260 |
|
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|a New York:
|b McGraw-Hill,
|c 2012.
|
| 300 |
|
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|a xx, 449 p.:
|b col. ill.;
|c 28 cm.
|
| 504 |
|
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|a Includes bibliographical references and index
|
| 650 |
0 |
0 |
|a Media literacy
|
| 650 |
0 |
0 |
|a Mass media and culture
|
| 650 |
0 |
0 |
|a Mass media
|
| 997 |
|
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|a Business & Accountancy, Faculty
|
| 998 |
|
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|a Business Management, Degree
|
| 998 |
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|a Business Management, Diploma
|
| 999 |
|
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|a 0000053396
|b BOK
|c OPEN SHELF
|e 1st Floor, Bestari Jaya
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