International marketing
| Other Authors: | Masaaki, Kotabe |
|---|---|
| Published: |
Milton Qld, Aus.:
John WIley & Sons Aus. Ltd,
2011.
|
| Edition: | 3rd Asia-Pacific ed. |
| Subjects: |
| Physical Description: |
xv, 672 p.; 26 cm. |
|---|---|
| ISBN: |
9781742166032 (pbk.) |